Dr Telx
USA
1000
increase in new calls
235
increase in new leads
70
decrease in CPL
Dr Telx
Dr Telx, a pioneering online medical platform, offers a unique experience, seamlessly linking patients with licensed doctors. Beyond the typical consultation, it revolutionizes how we perceive modern healthcare.
Through convenient consultations, easily accessible prescriptions, and the elimination of waiting room woes, it promises a refreshing, home-based healthcare journey for all users.
Services provided
Google Ads
Drive targeted traffic with optimized campaigns
Website SEO
Improve search rankings with expert optimization
Website development
Build robust and scalable online platforms
Projects details
Business Description:
Invigor Medical is an online health and wellness clinic based in Kennewick, Washington, specializing in a range of treatments aimed at improving overall health and vitality.
Google Ads
Website seo
Customer Needs:
- Conduct a comprehensive marketing analysis and verification of existing Google Ads campaigns.
- Resolve errors in conversion tracking to ensure accurate data collection.
- Develop a new marketing strategy tailored to the client’s needs.
- Run and manage effective Google Ads campaigns for various products.
Challenge:
The clinic faced significant issues with incorrect conversion tracking and underperforming advertising campaigns, leading to inaccurate data collection and suboptimal performance.
Solutions:
- SEO Audit and Market Analysis: Conducted a thorough SEO audit and market analysis of the website to identify key areas for improvement.
- Correction of Conversion Tracking: Discovered and resolved errors in conversion tracking. Reconfigured conversions to accurately track the final purchase page, accommodating the site's step-by-step purchase forms.
- Development of New Strategy: Developed a comprehensive strategy to improve the advertising campaigns, presenting it to the client for approval.
- Suspension of Underperforming Campaigns: Turned off existing underperforming ad campaigns to prevent further inefficiencies.
Results:
- Accurate Data Collection: Reconfigured conversion tracking led to reliable data collection and insights.
- Improved Campaign Performance: Optimized advertising campaigns resulted in improved performance and higher conversion rates.
Customer Needs:
- The client approached us with a website that lacked traffic and a proper strategy for selling anti-herpes medications. They required a strong online presence to boost visibility and drive sales for their product, particularly targeting individuals seeking effective herpes treatments.
Challenge:
The site faced a significant challenge in its lack of domain authority, organic traffic, and a customer base. The website was not optimized for search engines, and there was no existing strategy in place to attract visitors or generate sales for anti-herpes products.
Solutions:
- Creating a website, site audit, and correcting technical errors: The website was built from the ground up with a focus on usability, structure, and SEO compatibility. We fixed all the existing technical issues to ensure the site would be indexable by search engines.
- Compiling a semantic core: We researched and compiled a targeted semantic core to ensure the website was optimized for relevant keywords in the herpes treatment niche. This laid the foundation for future SEO success.
- Creating themes for blog pages: Blog content was developed around important herpes-related topics, providing useful information and improving SEO rankings through keyword-rich content.
- Creating content: Engaging, informative, and keyword-optimized content was developed to establish authority in the anti-herpes space, educating potential customers about the effectiveness of the drugs.
- Link-building strategy: A link-building strategy was implemented to increase the website's domain authority, with high-quality backlinks pointing to product and blog pages.
- Creating and filling in product cards: Detailed product pages were created for the anti-herpes drugs, including high-quality images, benefits, and clear calls-to-action, making it easier for customers to make purchasing decisions.
Results:
- The anti-herpes treatment drugs achieved top 5 positions in Google search results for relevant keywords.
- The website’s domain rating improved significantly, increasing from 0 to 49 in just six months.
- We successfully attracted organic traffic, leading to increased sales and a stronger customer base for the brand.
Business Value:
Webugol’s strategic intervention provided Invigor Medical with a robust and effective digital marketing framework across both Google Ads and Facebook platforms. By addressing critical conversion tracking issues and optimizing advertising campaigns, we significantly enhanced the clinic’s online marketing performance. Continuous monitoring and optimization across both channels ensure sustained success, enabling Invigor Medical to achieve high results in attracting and retaining customers.
