Stairs Pro is a company that specializes in the design, supply, and installation of residential and commercial stairs in Toronto and the GTA, as well as parts of Ontario.
Services provided
Google Ads
When your customers are looking for your products or services, do not be hard to find. Be visible with Google Ads!
Project details
The team at Stairs Pro turned to the marketing agency WebUgol for help in setting up effective advertising campaigns on the Google search network.
After auditing the website, we found some minor errors, correcting which can achieve better site conversion. Upon successfully correcting them, we started assembling a new semantic core, divided the keywords into groups and wrote unique text ads. Our advertising campaigns are launched in search of new potential customers and have clearly defined territory and budgets. The most logical option was to start receiving the first applications from search advertising campaigns. Therefore, we started with them.
Meanwhile, we created Google Analytics and Tag Manager for Stairs Pro, linked it to a Google Ads account, and set up the necessary goals for tracking user actions on the website to understand the effectiveness of advertising.
Since the market in which Stairs Pro operates is clear and precise, our advertising campaign has given good results in the form of calls and conversions from the very first days. The graph shows the work of the advertising campaign in 14 days.
Spending 819 CAD, we received 6 calls and 15 conversions.
Every day we monitor the work of advertising campaigns, adjust the maximum cost-per-click (CPC) according to the market, and remove negative keywords.
We continue working with Stairs Pro, scaling campaigns and testing new hypotheses to increase the customer's bottom line.
Want to feel the difference? Call us, and we will help you achieve striking results!