Your Slim Specialist
United States
About company
Your Slim Specialist is a telemedicine clinic serving patients in Connecticut and New York with physician-guided weight loss treatments. They offer GLP-1 therapies such as Semaglutide and Tirzepatide to support long-term weight management. The clinic combines medical supervision with convenience, helping clients reach their wellness goals from home.
Services provided
Web design
Create stunning and user-friendly websites
Website development
Build robust and scalable online platforms
Google Ads
Drive targeted traffic with optimized campaigns
Meta Ads
Enhance brand visibility through tailored strategies
Graphic design
Captivate with innovative and eye-catching visuals
Projects details
Google Ads
Customer Needs:
- Your Slim Specialist needed a performance-driven Google Ads strategy to promote Semaglutide and Tirzepatide in Connecticut and New York. The goal was to fix website issues, set up conversion tracking, and launch optimized campaigns that would generate quality leads efficiently.
Challenge:
The clinic’s online presence was limited, and its website contained minor errors affecting usability and tracking. Advertising efforts needed refinement to improve targeting, engagement, and conversion results.
Solutions:
- We developed a campaign strategy focused on GLP-1 medications, primarily Semaglutide and Tirzepatide, and gained client approval to proceed.
- Conversion tracking was configured using Google tools to measure lead actions and campaign impact accurately.
- We gathered and segmented new semantic cores for each product and created custom ad copy tailored to user intent.
- Search campaigns were launched in targeted locations (Connecticut and New York) on a controlled budget.
- Following early success, we introduced a Performance Max (Pmax) campaign for Tirzepatide, which immediately produced strong results.
- Daily monitoring ensured ongoing optimizations, including bid adjustments and removal of irrelevant keywords, helping improve overall ad efficiency and ROI.
Results:
- Advertising campaigns for Your Slim Specialist quickly demonstrated improved engagement and lead generation. The Tirzepatide Pmax campaign delivered strong early results. With accurate conversion tracking and daily campaign optimizations, the clinic significantly improved performance, audience reach, and cost-effectiveness within its target regions.
