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Valhalla Medics

United States

increase in traffic

domain rating improved

increase in calls

About company

Valhalla Medics is a New York-based company offering nationwide event medical staffing with a unique edge—they assist with event coordination to help organizers avoid last-minute issues. Known for their COVID-19-compliant professionalism, Valhalla Medics provides reliable crews to manage both health and logistics, ensuring a seamless event experience.

Services provided

Google Ads

Drive targeted traffic with optimized campaigns

Website SEO

Improve search rankings with expert optimization

Projects details

Google Ads

Website seo

Customer Needs:

Valhalla Medics needed to increase lead generation for their event medical services across the U.S. Their goal was to attract clients searching for professional medical crews who also help coordinate events, ensuring both safety and smooth logistics for guests.

Challenge:

Despite having a strong service offering, Valhalla Medics lacked optimized digital marketing. Their website had conversion issues, and they weren’t reaching their target audience efficiently through search advertising.

Solutions:

We began by conducting a full audit of the Valhalla Medics website and identified minor technical issues and content gaps that affected conversions.
After fixing these issues, we created a new semantic core and structured keywords into intent-based groups.
Unique, high-relevance ad texts were written for each group to improve CTR and Quality Score.
We launched Google Search campaigns targeting event organizers in key regions with clearly defined budgets and geographic parameters.
From the first week, the campaign began delivering results in the form of calls and conversions.
We provided daily optimization, adjusting CPC bids, cleaning negative keywords, and reallocating budget to high-performing segments.
Our strategy was not just to bring traffic, but to improve cost efficiency and maximize qualified leads while minimizing wasted spend.

Results:

In just one month, Valhalla Medics’ Google Ads campaign began generating a steady stream of calls and conversions. The campaign achieved strong visibility within a competitive market. Continuous bid adjustments and negative keyword filtering helped improve conversion rates and lower advertising costs, ensuring a solid ROI.

Customer Needs:

The website contacted us to attract customers who require medical services for events, sports events medical service, and paramedics for events. The goal was to increase visibility and drive more leads for event-based medical services, ensuring a higher volume of inquiries and orders.

Challenge:

The website had a small number of visitors and a limited number of orders. The lack of traffic and poor visibility in search engines were hindering the ability to reach potential clients in need of paramedic and medical services for events. The site needed to be optimized for better rankings and customer engagement.

Solutions:

Full Site Audit and Correction of Technical Errors: A comprehensive site audit was performed to identify and fix technical issues such as broken links, slow load times, and poor mobile optimization. These issues were resolved to improve the site’s performance and indexing by search engines.
Compilation of a Semantic Core for the Site: A detailed semantic core was developed based on relevant keywords like medics for events, paramedics for events, and sports event medical services. This core helped optimize the site for high-traffic, service-specific search terms.
Content Creation: SEO-optimized content was created for both the service pages and blog posts. The content focused on event medical services and educated potential customers on the importance of having paramedics at events.
Link Building Strategy: A targeted link-building strategy was put in place to acquire high-quality backlinks from authoritative websites in the healthcare and events industries. This boosted the site’s domain authority and improved its search engine rankings.
Optimization of All Site Pages: We optimized all the pages with relevant meta tags, titles, descriptions, and keyword-rich content. Special focus was given to the service pages, ensuring they appeared in local and event-related searches.

Results:

The website achieved improved positions for all service pages in Google search results, leading to higher visibility and better ranking for keywords like medics for events and sports event medical service.
The domain rating grew from a low score to 26 in a short period, reflecting an increase in authority and search engine trust.
The website experienced a 2x increase in traffic and a 3x increase in impressions, indicating the effectiveness of the SEO strategy in boosting visibility and engagement